Contextual Inquiry
A field research method where researchers observe and interview users in their natural environment to understand their tasks and challenges.
31 topics found for
“observable behavior”
Longitudinal Study
A research method that involves repeated observations of the same variables over a period of time.
Actor-Observer Bias
A cognitive bias that causes people to attribute their own actions to situational factors while attributing others' actions to their character.
Inductive Research
A research approach that starts with observations and develops broader generalizations or theories from them.
Social Proof
A psychological phenomenon where people follow the actions of others in an attempt to reflect correct behavior for a given situation.
Ethnographic Research
A qualitative research method that studies people in their natural environments to understand their behaviors, cultures, and experiences.
Zero Price Effect
A phenomenon where people perceive an item as more valuable when it is free, leading to an increased likelihood of choosing the free item over a discounted one.
Hedonic Adaptation
The observed tendency of humans to quickly return to a relatively stable level of happiness despite major positive or negative events or life changes.
Color Psychology
The study of how colors affect perceptions and behaviors.