Neuroaesthetics
The study of how the brain perceives and responds to art and design, exploring the neural basis for aesthetic experiences.
80 topics found for
“perceived importance”
Voice and Tone
The style and attitude of the communication in a product, reflecting the brand's personality and affecting how messages are perceived by users.
Multistability
A key aspect of Gestalt psychology that explains the tendency for ambiguous images to pop back and forth unstably between alternative interpretations in the mind.
Loss Aversion
A cognitive bias where the pain of losing is psychologically more powerful than the pleasure of gaining.
Truth Bias
The tendency for people to believe that others are telling the truth, leading to a general assumption of honesty in communication.
Figure-Ground
A Gestalt principle that describes the visual relationship between a figure and its background, crucial for understanding visual perception.
Social Proof
A psychological phenomenon where people follow the actions of others in an attempt to reflect correct behavior for a given situation.
Illusory Truth Effect
A cognitive bias where repeated statements are more likely to be perceived as true, regardless of their actual accuracy.
Continuity
A Gestalt principle that describes the tendency of the human visual system to perceive lines or patterns that follow a smooth, continuous path rather than a disjointed or abrupt one.