Framing Bias
A cognitive bias where people's decisions are influenced by how information is presented rather than just the information itself.
A cognitive bias where people's decisions are influenced by how information is presented rather than just the information itself.
A reading pattern where users skip over certain sections of content, often due to a lack of perceived relevance.
A pricing strategy that offers a middle option with substantial value at a moderate price, often perceived as the best deal by users.
A psychological principle where people place higher value on objects or opportunities that are perceived to be limited or rare.
A strategy where an additional, less attractive option is introduced to make other pricing options look more appealing, often steering customers towards a particular choice.
A cognitive bias where individuals overestimate the accuracy of their judgments, especially when they have a lot of information.
A cognitive bias where people overestimate the importance of information that is readily available.
A cognitive bias where individuals overestimate the likelihood of extreme events regressing to the mean.
The tendency to believe that large or significant events must have large or significant causes.