Domain Authority
A metric that predicts how well a website will rank on search engine result pages (SERPs), based on factors like backlink quality and quantity.
123 topics found for
“performance marketing”
Marketing Automation
The use of software to automate repetitive marketing tasks and workflows, improving efficiency and effectiveness.
Traffic Sources
The origins of visitors to a website, such as search engines, direct visits, social media, and referrals from other sites.
KPI
Key Performance Indicators (KPIs) are quantifiable measures used to evaluate the success of an organization, employee, or project in meeting objectives for performance.
Product Life Cycle
The stages a product goes through from introduction to growth, maturity, and decline, influencing marketing and development strategies.
Brand Audit
A thorough examination of a brand's current position in the market and its effectiveness in reaching its goals.
Sales Forecasting
The process of estimating future sales based on historical data, trends, and market analysis.
Analytics
The systematic computational analysis of data or statistics to understand and improve business performance.
Landing Page
A standalone web page created specifically for a marketing or advertising campaign, where visitors land after clicking on a link.