ARPA
Average Revenue Per Account (ARPA) is a metric used to measure the average revenue generated per user or account.
38 topics found for
“performance tracking”
Retention Rate
The percentage of users who continue to use a product or service over a specified period, indicating user loyalty and engagement.
Traffic Sources
The origins of visitors to a website, such as search engines, direct visits, social media, and referrals from other sites.
Affiliate Marketing
A marketing strategy where affiliates earn a commission for driving sales or traffic to a company's website.
Velocity
A measure used in Agile project management to quantify the amount of work a team can complete in a given sprint, typically measured in story points.
ROAS
Return on Advertising Spend (ROAS) measures the revenue generated for every dollar spent on advertising.
NPS
Net Promoter Score (NPS) is a metric used to measure customer loyalty and satisfaction based on their likelihood to recommend a product or service to others.
AARRR
Acquisition, Activation, Retention, Referral, and Revenue (AARRR) is a metrics framework for assessing user engagement and business performance.
Yak Shaving
The process of performing a series of seemingly unrelated and often tedious tasks that are necessary to solve a larger problem.