Maslow’s Hierarchy of Needs
A psychological theory proposed by Abraham Maslow that outlines a five-tier model of human needs, ranging from basic physiological needs to self-actualization.
A psychological theory proposed by Abraham Maslow that outlines a five-tier model of human needs, ranging from basic physiological needs to self-actualization.
The observed tendency of humans to quickly return to a relatively stable level of happiness despite major positive or negative events or life changes.
A cognitive bias where the pain of losing is psychologically more powerful than the pleasure of gaining.
In-product assistance provided within the context of a specific task or screen, tailored to the user's current needs.
Pre-selected options in a user interface that are chosen to benefit the majority of users.
Pre-set options in a system that are designed to benefit users by simplifying decisions and guiding them towards the best choices.
A web-based interface that allows customers to find information and perform tasks without needing assistance from a customer service representative.
The value or satisfaction derived from a decision, influencing the choices people make.
The ease with which users can quickly find and understand information on a webpage or document, often enhanced by design elements like headings, bullet points, and short paragraphs.