Brand Audit
A thorough examination of a brand's current position in the market and its effectiveness in reaching its goals.
44 topics found for
“proactive UX”
ASI
Artificial Superintelligence (ASI) is a hypothetical AI that surpasses human intelligence and capability in all areas.
ASE
Application Support Engineer (ASE) is a professional responsible for maintaining and supporting software applications, ensuring their availability and performance.
Active Choice
A decision-making strategy where individuals are prompted to make a choice rather than defaulting to a pre-set option.
ZMOT
Zero Moment of Truth (ZMOT) is a concept in marketing that refers to the point in the buying cycle when the consumer researches a product before the seller even knows they exist.
Turnover Rate
The rate at which employees leave a company and are replaced by new hires, often used as a measure of organizational health and stability.
TQM
Total Quality Management (TQM) is a comprehensive management approach focused on continuous improvement in all aspects of an organization.
Technical Debt
The implied cost of additional rework caused by choosing an easy or limited solution now instead of using a better approach that would take longer.