Anchor Pricing
A pricing strategy where a high-priced option is introduced first to set a reference point, making other options seem more attractive in comparison.
A pricing strategy where a high-priced option is introduced first to set a reference point, making other options seem more attractive in comparison.
The percentage of leads that convert into customers.
Cost Per Action (CPA) is an online advertising pricing model where the advertiser pays for a specified action, such as a sale or registration.
A software application that combines elements of both native and web applications, running inside a native container.
World Wide Web Consortium (W3C) is an international community that develops open standards to ensure the long-term growth of the Web.
A type of artificial intelligence that enables systems to learn from data and improve over time without being explicitly programmed.
The process of evaluating the impact and success of a feature after its release, based on predefined metrics and user feedback.
An agile methodology that separates product discovery and product delivery into parallel tracks to ensure continuous learning and delivery.
The planning and preparation to ensure that an organization can continue to operate in case of serious incidents or disasters.