Needfinding
A research process used to identify and understand the underlying needs of users to inform the design of products and services.
1207 topics found for
“proactive design”
Emergence
A key aspect of Gestalt psychology where complex patterns arise out of relatively simple interactions.
Confirming Subscription
A dark pattern where users are tricked into confirming a subscription through misleading language or design.
Human Factors
The study of how humans interact with systems and products, focusing on improving usability and performance.
Sneak Into Basket
A dark pattern where a product sneaks an additional item into the user's shopping cart, often through a pre-selected checkbox.
Gutenberg Diagram
A design principle that suggests a pattern for how people read a webpage, dividing it into four quadrants and emphasizing the importance of the top-left and bottom-right areas.
Continuity
A Gestalt principle that describes the tendency of the human visual system to perceive lines or patterns that follow a smooth, continuous path rather than a disjointed or abrupt one.
Entry Point
The first interaction or touchpoint a user has with a product or service, crucial for making a strong first impression.
Customer Empathy
The ability to understand and share the feelings of customers, crucial for creating user-centered designs and experiences.