User Testing
The process of evaluating a product by testing it with real users to gather feedback and identify usability issues.
631 topics found for
“product effectiveness”
Positioning Statement
A brief description of how a product, service, or brand meets the needs of its target audience and stands out from competitors.
Alpha Test
A preliminary testing phase conducted by internal staff to identify bugs before releasing the product to external testers or customers.
Retention Rate
The percentage of users who continue to use a product or service over a specified period, indicating user loyalty and engagement.
Expert Evaluation
Also known as Expert Review, a method where experts assess a product or system against established criteria to identify usability issues and areas for improvement.
Inclusive Design
A design philosophy that considers the diverse needs and abilities of all users, aiming to create products that are accessible to everyone.
Feedback Management
The process of systematically collecting, analyzing, and acting on feedback from users to improve products and services.
RTB
Reasons to Believe (RTB) is a marketing concept that refers to the evidence or arguments that support a product's claims and persuade consumers of its benefits.
Working Backwards
A product development approach where teams start with the desired customer experience and work backwards to determine what needs to be built to achieve that outcome.