Strategic Differentiation
The process of distinguishing a product or service from its competitors in a way that is meaningful to the target market.
The process of distinguishing a product or service from its competitors in a way that is meaningful to the target market.
A detailed strategy outlining the timeline, milestones, and deliverables for a product release, ensuring that all activities are aligned and completed on schedule.
The process of running a system for an extended period to detect early failures and ensure reliability.
A practice of performing testing activities in the production environment to monitor and validate the behavior and performance of software in real-world conditions.
A brand architecture strategy where all products share a common brand name and identity.
The psychological phenomenon where people prefer options that are not too extreme, but just right.
The practice of using an established brand name to introduce new products or services.
A qualitative research method where a small group of people discuss a product, service, or concept to gather diverse insights and opinions.
The process of understanding user behaviors, needs, and motivations through various qualitative and quantitative methods.