Abandonment Rate
The percentage of users who start but do not complete a desired action, such as completing a form or purchasing a product.
The percentage of users who start but do not complete a desired action, such as completing a form or purchasing a product.
Dynamic Systems Development Method (DSDM) is an agile project delivery framework focused on delivering business value early and continuously.
A pricing strategy where a high-priced option is introduced first to set a reference point, making other options seem more attractive in comparison.
A project or venture that starts from scratch, with no constraints imposed by prior work, enabling innovation and flexibility in development.
Acquisition, Activation, Retention, Referral, and Revenue (AARRR) is a metrics framework for assessing user engagement and business performance.
An approach to information architecture that begins with high-level structures and breaks them down into detailed components.
Conversion Rate Optimization (CRO) is the systematic process of increasing the percentage of website visitors who take a desired action, such as making a purchase or filling out a form.
The study of finding the best solution from a set of feasible solutions.
A design principle that ensures a system continues to function at a reduced level rather than completely failing when some part of it goes wrong.