Digital Product Manager
A role focused on overseeing the development, launch, and lifecycle of digital products, ensuring they meet market needs and business goals.
A role focused on overseeing the development, launch, and lifecycle of digital products, ensuring they meet market needs and business goals.
A clear and concise statement that defines the purpose and goals of a product, guiding its development and strategic direction.
A professional responsible for defining the strategic direction of a product, ensuring it aligns with market needs and business objectives.
A role in Agile development responsible for defining the product vision, prioritizing the product backlog, and ensuring the development team delivers value to users.
The evaluation of products based on their ability to influence and shape user behavior.
A metric that measures how engaged users are with a product, often based on usage frequency, feature adoption, and user feedback.
The strategies and tools used to ensure that sales, marketing, and customer service teams have the necessary resources to effectively promote and support a product.
The introduction of a new product to the market, involving planning, marketing, and distribution efforts to maximize its initial impact.
A pricing strategy where a core product is sold at a low price, but complementary products are sold at higher prices.