Omnichannel
A seamless and integrated customer experience across multiple channels, such as online, mobile, and in-store.
A seamless and integrated customer experience across multiple channels, such as online, mobile, and in-store.
A cognitive bias where people prefer familiar things over unfamiliar ones, even if the unfamiliar options are objectively better.
A design approach that predicts user needs and actions to deliver proactive and personalized experiences.
A theory of motivation that explains behavior as driven by a desire for rewards or incentives.
A system that suggests products, services, or content to users based on their preferences and behavior.
A cognitive bias where people attribute greater value to outcomes that required significant effort to achieve.
CSM (Customer Success Management) is a business methodology focused on ensuring customers achieve their desired outcomes while using a product or service.
The quality of being uniform and coherent across different elements and touchpoints in design.
A user experience that feels consistent and unified across different elements and touchpoints.