Product Leadership
The practice of guiding and inspiring teams to develop and deliver successful products, often involving strategic vision, team management, and innovation.
359 topics found for
“product marketing”
Affiliate Marketing
A marketing strategy where affiliates earn a commission for driving sales or traffic to a company's website.
Product Marketing Manager
A professional responsible for promoting a product and driving its adoption in the market, through strategies like market research, positioning, and communication.
MMF
Minimum Marketable Feature (MMF) is the smallest set of functionality that delivers significant value to users and can be marketed effectively.
NPD
New Product Development (NPD) is the complete process of bringing a new product to market, from idea generation to commercialization.
TAM
Total Addressable Market (TAM) represents the total revenue opportunity available if a product or service achieves 100% market share.
Competitive Analysis
A strategic research process that involves evaluating competitors' products, services, and market positions to identify opportunities and threats.
PAC
Product Advisory Council (PAC) is a group of customers, industry experts, and stakeholders who provide feedback and guidance on a company's product strategy and development.
Strategic Differentiation
The process of distinguishing a product or service from its competitors in a way that is meaningful to the target market.