Opportunity Solution Tree
A visual tool that maps out opportunities and the corresponding solutions, helping teams identify and prioritize where to focus their efforts.
150 topics found for
“product offerings”
Projection Bias
The tendency to overestimate how much our future preferences and behaviors will align with our current preferences and behaviors.
Data Science
An interdisciplinary field that uses scientific methods, processes, algorithms and systems to extract knowledge and insights from structured and unstructured data.
Agile Framework
A set of practices and principles that guide agile methodologies, such as Scrum and Kanban, to improve project management and product development.
User Scenarios
Narrative descriptions of how users might interact with a product or system to achieve specific goals, used to inform design and development.
Mental Accounting
A behavioral economics concept where people categorize and treat money differently depending on its source or intended use.
Generative Research
Research aimed at exploring and identifying new opportunities, needs, and ideas to inform the design process.
User Flow
The path taken by a user to complete a task on a website or application, including all the steps and interactions along the way.
Niche Market
A small, specialized market segment focused on a particular product or service, often characterized by a unique demand.