Ethnographic Research
A qualitative research method that studies people in their natural environments to understand their behaviors, cultures, and experiences.
150 topics found for
“product offerings”
Journey Map
A visual representation of the user or customer journey, highlighting key interactions, emotions, and pain points.
Sentiment Analysis
The use of natural language processing to identify and extract subjective information from text, determining the sentiment expressed.
5 Whys
A problem-solving method that involves asking "why" five times to identify the root cause of a problem.
Heuristic
A rule-of-thumb or shortcut that simplifies decision-making and problem-solving processes.
Scaling Fallacy
A cognitive bias where people underestimate the complexity and challenges involved in scaling systems, processes, or businesses.
SAM
Serviceable Addressable Market (SAM) is the portion of the Total Addressable Market that a company can target with its products and services.
Paper Prototyping
A method of creating and testing user interfaces using hand-drawn sketches and mockups on paper.
Sales Metrics
Data points that represent an individual's, team's, or company's performance in the sales process.