Pseudocertainty Effect
A cognitive bias where people perceive an outcome as certain while it is actually uncertain, based on how information is presented.
341 topics found for
“psychological design”
Pro-Innovation Bias
The tendency to overvalue new innovations and technologies while undervaluing existing or traditional approaches.
Sandler Pain Funnel
A sales technique used to uncover a prospect's pain points through a series of targeted questions.
Product Sense
The ability to intuitively understand what makes a product successful, including market needs, user experience, and competitive landscape.
Reward Power
The ability to influence others' behavior by offering positive incentives or rewards, commonly used in organizational and social contexts.
Decoy Pricing
A strategy where an additional, less attractive option is introduced to make other pricing options look more appealing, often steering customers towards a particular choice.
Bye-Now Effect
The tendency for people to defer purchasing decisions to a later time, often leading to procrastination.
Turnover Rate
The rate at which employees leave a company and are replaced by new hires, often used as a measure of organizational health and stability.