Neuroaesthetics
The study of how the brain perceives and responds to art and design, exploring the neural basis for aesthetic experiences.
341 topics found for
“psychological design”
Similarity
A Gestalt principle that states that objects that are similar in appearance are perceived as being more related than objects that are dissimilar.
Misdirection
A dark pattern where the design focuses the user's attention on one thing to distract them from another.
Mere Exposure Effect
A psychological phenomenon where people develop a preference for things simply because they are familiar with them.
Proximity
A Gestalt principle that states objects that are close to each other tend to be perceived as a group.
Social Proof
A psychological phenomenon where people follow the actions of others in an attempt to reflect correct behavior for a given situation.
Illusory Truth Effect
A cognitive bias where repeated statements are more likely to be perceived as true, regardless of their actual accuracy.
User Centric Mindset
An approach that places the user's needs, preferences, and behaviors at the forefront of all design and development activities.
Loss Aversion
A cognitive bias where the pain of losing is psychologically more powerful than the pleasure of gaining.