Decision Staging
The process of breaking down decisions into smaller, manageable stages to simplify the decision-making process.
296 topics found for
“psychological effects”
Brand Image
The perception of a brand in the minds of consumers, shaped by interactions and experiences with the brand.
Decision Fatigue
The deteriorating quality of decisions made by an individual after a long session of decision making, due to mental exhaustion.
Familiarity Bias
A cognitive bias where people prefer familiar things over unfamiliar ones, even if the unfamiliar options are objectively better.
Misdirection
A dark pattern where the design focuses the user's attention on one thing to distract them from another.
Courtesy Bias
The tendency for individuals to give positive responses or feedback out of politeness, regardless of their true feelings.
Illusion of Completeness
A cognitive bias where users believe they have explored all available content, even when more is present.
Connectedness
A Gestalt principle suggesting that elements are perceived as a single unit or group if they share an organizing visual cue like bullet points, or connecting lines.