Common Fate
A Gestalt principle stating that elements moving in the same direction are perceived as a group or a single entity.
A Gestalt principle stating that elements moving in the same direction are perceived as a group or a single entity.
A tool used in education to help learners organize and structure new information before learning it in detail.
A principle often used in behavioral economics that suggests people evaluate options based on relative comparisons rather than absolute values.
The tendency to attribute positive qualities to one's own choices and downplay the negatives, enhancing post-decision satisfaction.
User Experience (UX) refers to the overall experience of a person using a product, system, or service, encompassing all aspects of the end-user's interaction.
An approach that places the user's needs, preferences, and behaviors at the forefront of all design and development activities.
User-Centered Design (UCD) is an iterative design approach that focuses on understanding users' needs, preferences, and limitations throughout the design process.
The perception of a brand in the minds of consumers, shaped by interactions and experiences with the brand.
Decision-making strategies that use simple heuristics to make quick, efficient, and satisfactory choices with limited information.