Third-Person Effect
A cognitive bias where people tend to believe that others are more affected by media messages and persuasive communications than they are themselves.
217 topics found for
“psychological influence”
Reciprocal Determinism
A theory that a person's behavior is influenced by and influences personal factors and the environment, creating a continuous loop of interaction between these elements.
Theory of Reasoned Action
A psychological theory that predicts an individual's behavior based on their intention, which is influenced by their attitudes and subjective norms.
Behavioral Economics
The study of psychology as it relates to the economic decision-making processes of individuals and institutions.
MINDSPACE
Messenger, Incentives, Norms, Defaults, Salience, Priming, Affect, Commitment, and Ego (MINDSPACE) is a framework used to understand and influence behavior.
Availability Cascade
A self-reinforcing process in which a collective belief gains more plausibility through its increasing repetition in public discourse.
Attention Bias
The tendency for people's perception to be affected by their recurring thoughts at the time.
Halo Effect
A cognitive bias where the perception of one positive trait influences the perception of other unrelated traits.
Loss Aversion
A cognitive bias where the pain of losing is psychologically more powerful than the pleasure of gaining.