Scarcity Tactics
A dark pattern where availability is falsely limited to pressure users into making a purchase.
A dark pattern where availability is falsely limited to pressure users into making a purchase.
The tendency for people to defer purchasing decisions to a later time, often leading to procrastination.
Research aimed at exploring and identifying new opportunities, needs, and ideas to inform the design process.
A strategy where less immediate or tangible rewards are substituted with more immediate or tangible ones to encourage desired behaviors.
Representativeness is a heuristic in decision-making where individuals judge the probability of an event based on how much it resembles a typical case.
A cognitive bias where people prefer a greater variety of options when making simultaneous choices compared to sequential choices.
The tendency for people to value products more highly if they have put effort into assembling them.
A cognitive bias that limits a person to using an object only in the way it is traditionally used.
The tendency for individuals to give positive responses or feedback out of politeness, regardless of their true feelings.