Motivation Theory
A framework for understanding what drives individuals to act, involving theories such as Maslow's hierarchy of needs.
A framework for understanding what drives individuals to act, involving theories such as Maslow's hierarchy of needs.
The theory that users search for information in a manner similar to animals foraging for food, aiming to maximize value while minimizing effort.
The study of the practices and possibilities of music, covering elements like rhythm, melody, harmony, and form.
The tendency for individuals to recall information that is consistent with their current mood.
A cognitive bias where people perceive past events as having been more predictable than they actually were.
The tendency for the first items presented in a sequence to be remembered better than those in the middle.
A cognitive bias where individuals favor others who are perceived to be similar to themselves, affecting judgments and decision-making.
A technique used to prime an audience before delivering a persuasive message.
A theory that explains how information is processed through different sensory modalities, such as visual, auditory, and tactile.