BeSci
Behavioral Science (BeSci) is the study of human behavior through systematic analysis and investigation.
Behavioral Science (BeSci) is the study of human behavior through systematic analysis and investigation.
The tendency for images to be more easily remembered than words, highlighting the power of visual communication.
A learning phenomenon where information is better retained when study sessions are spaced out over time rather than crammed in a short period.
A framework that explores the structure and function of stories and how they influence human cognition and behavior.
A phenomenon where information is better remembered if it is generated from one's own mind rather than simply read.
A phenomenon where the probability of recalling an item from a list depends on the length of the list.
A pricing strategy where a high-priced option is introduced first to set a reference point, making other options seem more attractive in comparison.
The phenomenon where users perceive aesthetically pleasing designs as more usable, regardless of the actual usability.
A behavior change method that encourages the adoption of small, easy-to-do habits that can lead to larger, sustainable behavior changes.