Tiny Habits
A behavior change method that encourages the adoption of small, easy-to-do habits that can lead to larger, sustainable behavior changes.
51 topics found for
“psychological trends”
Premack Principle
A strategy where engaging, preferred activities are used to motivate users to complete less engaging, necessary tasks.
Neuroselling
The application of neuroscience principles to marketing, aiming to understand consumer behavior and improve marketing strategies.
Humor Effect
The psychological phenomenon where humorous content is more easily remembered and perceived positively by users.
Groupthink
A psychological phenomenon where the desire for harmony and conformity in a group results in irrational or dysfunctional decision-making.
Law of the Instrument
Also known as "Maslow's Hammer," a cognitive bias where people rely too heavily on a familiar tool or method, often summarized as "if all you have is a hammer, everything looks like a nail.".
Behavioral Product Management
Managing product development with a focus on understanding and influencing user behavior through behavioral science principles.
Informational Influence
The change in opinions or behavior that occurs when individuals conform to the information provided by others.
Framing Bias
A cognitive bias where people's decisions are influenced by how information is presented rather than just the information itself.