Availability Cascade
A self-reinforcing process in which a collective belief gains more plausibility through its increasing repetition in public discourse.
A self-reinforcing process in which a collective belief gains more plausibility through its increasing repetition in public discourse.
A theory that emphasizes the role of emotions in risk perception and decision-making, where feelings about risk often diverge from cognitive assessments.
The theory that people adjust their behavior in response to the perceived level of risk, often taking more risks when they feel more protected.
Net Promoter Score (NPS) is a metric used to measure customer loyalty and satisfaction based on their likelihood to recommend a product or service to others.