Zeigarnik Effect
A psychological phenomenon where people remember uncompleted or interrupted tasks better than completed tasks.
A psychological phenomenon where people remember uncompleted or interrupted tasks better than completed tasks.
A cognitive bias where individuals underestimate their own abilities and performance relative to others, believing they are worse than average.
Moment of Truth (MoT) refers to any instance where a customer interacts with a brand, product, or service in a way that leaves a significant impression.
Key Performance Indicators (KPIs) are quantifiable measures used to evaluate the success of an organization, employee, or project in meeting objectives for performance.
A cognitive bias where individuals overestimate their own abilities, qualities, or performance relative to others.
A cognitive bias where people underestimate the influence of emotional states on their own and others' behavior.
A concept in transactional analysis that describes three different aspects of the self: Parent, Adult, and Child, each influencing behavior and communication.
A mathematical ratio, approximately 1.618:1, often used in design and art to create aesthetically pleasing compositions.