Clustering Illusion
A cognitive bias where people see patterns in random data.
76 topics found for
“relevance perception”
Proportionality Bias
The tendency to believe that large or significant events must have large or significant causes.
Certainty Effect
A cognitive bias where people give greater weight to outcomes that are certain compared to those that are merely probable.
Positivity Effect
A cognitive bias where individuals tend to focus on positive information or events more than negative ones, especially as they age.
NPS
Net Promoter Score (NPS) is a metric used to measure customer loyalty and satisfaction based on their likelihood to recommend a product or service to others.
Negativity Bias
The tendency to give more weight to negative experiences or information than positive ones.
Voice and Tone
The style and attitude of the communication in a product, reflecting the brand's personality and affecting how messages are perceived by users.
Uniform Connectedness
A Gestalt principle stating that elements that are visually connected are perceived as more related than elements with no connection.
Illusion of Transparency
A cognitive bias where individuals overestimate how well their thoughts, feelings, and emotions are understood by others.