Cannibalization
The reduction in sales of a company's existing products due to the introduction of a new product by the same company.
71 topics found for
“resource optimization”
ZMOT
Zero Moment of Truth (ZMOT) is a concept in marketing that refers to the point in the buying cycle when the consumer researches a product before the seller even knows they exist.
Outcomes Over Outputs
A focus on the results or benefits of a project rather than the activities or deliverables produced.
T-Shirt Sizing
A relative estimation technique used in Agile project management to quickly assess the size and complexity of tasks by assigning them T-shirt sizes (e.g., small, medium, large).
NPD
New Product Development (NPD) is the complete process of bringing a new product to market, from idea generation to commercialization.
Story Points
A unit of measure used in Agile project management to estimate the relative effort required to complete a user story or task.
ROAS
Return on Advertising Spend (ROAS) measures the revenue generated for every dollar spent on advertising.
RICE Scoring Model
A prioritization framework used in product management to evaluate features based on Reach, Impact, Confidence, and Effort.
Program Increment
A time-boxed period in which Agile teams deliver incremental value in the form of working, tested software and systems.