Decision Paralysis
A state of overthinking and indecision that prevents making a choice, often due to too many options or uncertainty.
A state of overthinking and indecision that prevents making a choice, often due to too many options or uncertainty.
Easy, Attractive, Social, and Timely (EAST) is a behavioral insights framework used to influence behavior.
A cognitive bias that leads individuals to prefer things to remain the same rather than change, often resisting new options or changes.
The theory that users search for information in a manner similar to animals foraging for food, aiming to maximize value while minimizing effort.
A user experience that feels consistent and unified across different elements and touchpoints.
The objective analysis and evaluation of an issue in order to form a judgment.
A cognitive bias where people underestimate the complexity and challenges involved in scaling systems, processes, or businesses.
The process of encoding sensory input that has particular meaning or can be applied to a context, enabling deeper processing and memory retention.
Perceivable, Operable, Understandable, and Robust (POUR) are the four main principles of web accessibility.