Journey Map
A visual representation of the user or customer journey, highlighting key interactions, emotions, and pain points.
A visual representation of the user or customer journey, highlighting key interactions, emotions, and pain points.
A mental shortcut where current emotions influence decisions, often bypassing logic and reasoning.
An informal usability testing method where random passersby are asked to try out a product or feature and provide feedback.
Qualitative data that provides insights into the context and human aspects behind quantitative data.
A graphical representation of the distribution of numerical data, typically showing the frequency of data points in successive intervals.
The degree to which users feel they have control over their actions and decisions when interacting with a product or system.
A cognitive bias where individuals believe that past random events affect the probabilities of future random events.
A system where outputs are fed back into the process as inputs, allowing for continuous improvement based on user responses.
A cognitive bias that causes people to attribute their own actions to situational factors while attributing others' actions to their character.