Recency Effect
A cognitive bias where individuals better remember the most recent information they have encountered, influencing decision-making and memory recall.
A cognitive bias where individuals better remember the most recent information they have encountered, influencing decision-making and memory recall.
Lifetime Value (LTV) is a metric that estimates the total revenue a business can expect from a single customer account throughout their relationship.
The process of combining different systems or components in a way that ensures they work together smoothly and efficiently without disruptions.
A cognitive bias where people overestimate the importance of information that is readily available.
A decision-making paradox that shows people's preferences can violate the expected utility theory, highlighting irrational behavior.
A behavior where users repeatedly bounce back and forth between a search engine results page and individual search results.
In AI, the generation of incorrect or nonsensical information by a model, particularly in natural language processing.
An economic theory that explains why some necessities, such as water, are less expensive than non-essentials, like diamonds, despite their greater utility.
The level of awareness or popularity a product or brand has among consumers.