Sales Metrics
Data points that represent an individual's, team's, or company's performance in the sales process.
18 topics found for
“sales process management”
Sales Forecasting
The process of estimating future sales based on historical data, trends, and market analysis.
MQL
Marketing Qualified Lead (MQL) is a prospective customer who has shown interest in a company's product or service and meets specific criteria indicating a higher likelihood of becoming a customer.
Engagement Score
A metric used to rank leads based on their engagement with a brand, indicating their readiness to purchase.
Prospect
A potential customer who has shown interest in a product or service but has not yet made a purchase.
Demand Generation
The process of creating awareness and demand for a product or service through marketing activities.
Product Launch
The introduction of a new product to the market, involving planning, marketing, and distribution efforts to maximize its initial impact.
IBP
Integrated Business Planning (IBP) is a process that aligns strategic, operational, and financial planning to optimize business performance.
CRO
Conversion Rate Optimization (CRO) is the systematic process of increasing the percentage of website visitors who take a desired action, such as making a purchase or filling out a form.