Technical SEO
The process of optimizing a website for the crawling and indexing phase, focusing on technical aspects like site speed, structure, and security.
34 topics found for
“search engine rankings”
Link Juice
The SEO value or authority passed from one website to another through hyperlinks, influencing the search engine ranking of the linked site.
Pogo Sticking
A behavior where users repeatedly bounce back and forth between a search engine results page and individual search results.
Indexing
The process by which search engines organize and store web content to facilitate fast and accurate information retrieval.
Canonical URL
The preferred version of a web page that search engines should index, used to avoid duplicate content issues and improve SEO.
Keyword Density
The percentage of times a keyword appears in a text relative to the total number of words, used to evaluate the relevance and optimization of a webpage for specific search terms.
Long-Tail Keywords
Specific and less common keyword phrases that visitors are more likely to use when they are closer to making a purchase or when using voice search.
Keyword Cannibalization
An SEO issue that occurs when multiple pages on the same website target the same keyword, causing them to compete against each other and potentially harming search rankings.
Semantic Markup
The use of HTML tags to convey the meaning of content on web pages, improving accessibility and search engine optimization.