Nielsen’s Heuristics
A set of ten general principles for user interface design created by Jakob Nielsen to improve usability.
277 topics found for
“shape recognition”
Cohesive Experience
A user experience that feels consistent and unified across different elements and touchpoints.
ZMOT
Zero Moment of Truth (ZMOT) is a concept in marketing that refers to the point in the buying cycle when the consumer researches a product before the seller even knows they exist.
Product Mission
A clear and concise statement that defines the purpose and goals of a product, guiding its development and strategic direction.
Customer Development
A framework for discovering and validating the right market for a product, building the right product features, and validating the business model.
Idea Management
The systematic process of capturing, evaluating, and implementing ideas to drive innovation, reflecting a collective commitment to continuous improvement and product excellence.
Brand Architecture
The structure of brands within an organization, defining the relationships between parent brands, sub-brands, and other brand entities.
Speculative Design
An approach to design that explores and creates provocative scenarios of future possibilities to stimulate discussion and critical thinking about the direction of design and society.
Framing
The way information is presented to users, which can significantly influence their decisions and perceptions.