Architectural Theory
The study of architectural concepts, including the principles and methodologies used in the design and construction of buildings and structures.
277 topics found for
“shape recognition”
Brand Personality
The set of human characteristics associated with a brand, which shape how consumers perceive it.
Design Canon
A set of fundamental principles and guidelines that inform and shape design practices.
Brand Guidelines
A set of rules and standards that define how a brand should be represented across all media and platforms.
Trademark
A symbol, word, or words legally registered or established by use as representing a company or product.
IVR
Interactive Voice Response (IVR) is an automated telephony system that interacts with callers, gathers information, and routes calls to the appropriate recipient.
Theory of Reasoned Action
A psychological theory that predicts an individual's behavior based on their intention, which is influenced by their attitudes and subjective norms.
Product Positioning
The process of defining how a product is perceived in the minds of consumers, relative to competing products, to create a unique market identity.
Critical Theory
A philosophical approach to culture and literature that seeks to confront the social, historical, and ideological forces and structures that produce and constrain it.