Law of the Instrument
Also known as "Maslow's Hammer," a cognitive bias where people rely too heavily on a familiar tool or method, often summarized as "if all you have is a hammer, everything looks like a nail.".
Also known as "Maslow's Hammer," a cognitive bias where people rely too heavily on a familiar tool or method, often summarized as "if all you have is a hammer, everything looks like a nail.".
A specific group of people identified as the intended recipient of an advertisement or message.
The belief in one's ability to create change through creativity, often leading to more innovative and effective problem-solving.
The practice of using narrative to communicate information, ideas, or experiences in a compelling and engaging way, often used in marketing and design.