Value Risk
The risk that the product being developed will not deliver sufficient value to the users, meaning it won't meet their needs or solve their problems.
The risk that the product being developed will not deliver sufficient value to the users, meaning it won't meet their needs or solve their problems.
Metrics that may look impressive but do not provide meaningful insights into the success or performance of a product or business, such as total page views or social media likes.
The act of persuading individuals or organizations to act in a certain way based on moral arguments or appeals.
The perception of a brand in the minds of consumers, shaped by interactions and experiences with the brand.
Lifetime Value (LTV) is a metric that estimates the total revenue a business can expect from a single customer account throughout their relationship.
Content designed to attract clicks by using sensational or misleading headlines.
Customer Relationship Management (CRM) is a strategy for managing an organization's relationships and interactions with current and potential customers.
Newly developing patterns or shifts in technology, behavior, or design that have the potential to influence future practices and strategies.
The distinct personality and style of a brand as expressed through its communication channels.