Voice and Tone
The style and attitude of the communication in a product, reflecting the brand's personality and affecting how messages are perceived by users.
49 topics found for
“social media marketing”
Experience Team
A team focused on designing and improving the user experience across products and services.
Ethnographic Research
A qualitative research method that studies people in their natural environments to understand their behaviors, cultures, and experiences.
Disguised Ads
A dark pattern where advertisements are disguised as other types of content or navigation to trick users into clicking on them.