Opportunity Space
The area within a market where unmet needs or problems present potential for new products or services.
The area within a market where unmet needs or problems present potential for new products or services.
A strategic research process that involves evaluating competitors' products, services, and market positions to identify opportunities and threats.
A professional responsible for defining the strategic direction of a product, ensuring it aligns with market needs and business objectives.
A professional responsible for overseeing and optimizing a company's portfolio of products, ensuring they align with strategic goals and market demands.
Portfolio Management is the process of overseeing and coordinating an organization's collection of products to achieve strategic objectives.
The process of making predictions about future trends based on current and historical data.
Obstacles that make it difficult for new competitors to enter an industry, such as high capital requirements, strong brand loyalty, or regulatory hurdles.
A unique capability that sets an organization apart from its competitors, providing a competitive advantage.
The process of defining a product's objectives, strategy, and roadmap, ensuring alignment with market needs and business goals.