Moral Luck
A phenomenon where the success or failure of a design or business outcome is influenced by external factors beyond the control of the decision-makers, akin to serendipity.
A phenomenon where the success or failure of a design or business outcome is influenced by external factors beyond the control of the decision-makers, akin to serendipity.
A group of stakeholders that regularly meet to discuss and guide the development and strategy of a product or product line.
The economic theory that suggests limited availability of a resource increases its value, influencing decision-making and behavior.
The phenomenon where people continue a failing course of action due to the amount of resources already invested.
Anchoring (also known as Focalism) is a cognitive bias where individuals rely heavily on the first piece of information (the "anchor") when making decisions.
The process by which a measure or metric comes to replace the underlying objective it is intended to represent, leading to distorted decision-making.
A decision-making strategy where individuals are prompted to make a choice rather than defaulting to a pre-set option.
The process of gathering and analyzing information about competitors to inform business strategy and decision-making.
A prioritization framework used in product management to evaluate features based on Reach, Impact, Confidence, and Effort.