CTA
Call to Action (CTA) is a prompt that encourages users to take a specific action, such as signing up for a newsletter or making a purchase.
76 topics found for
“target audience”
Mobile-First
A design strategy that prioritizes the mobile user experience by designing for mobile devices first before scaling up to larger screens.
Competitive Differentiator
A unique attribute, feature, or capability of a product, service, or brand that sets it apart from competitors in the market.
Channel
A medium through which a product or service is delivered to a customer, including physical and digital channels.
Buy-a-Feature
A prioritization technique where stakeholders use a limited budget to "buy" features they believe are most valuable, helping to prioritize the development roadmap.
JTBD
Jobs-To-Be-Done (JTBD) is a framework that focuses on understanding the tasks users are trying to accomplish with a product, emphasizing their goals and motivations over product features.
Infographic
A visual representation of information or data designed to make complex information easily understandable at a glance.
Social Selling
The use of social media platforms to connect with prospects, build relationships, and ultimately drive sales.
Selective Exposure
The tendency for individuals to favor information that aligns with their existing beliefs and to avoid information that contradicts them.