Sub-Brand
A brand that is part of a larger brand family, often having its own distinct identity while being related to the parent brand.
673 topics found for
“technology anticipation”
Common Region
A Gestalt principle where elements that are located within the same closed region are perceived as being grouped together.
Optimal Arousal Theory
A theory that suggests there is an optimal level of arousal for peak performance, and too much or too little arousal can negatively impact performance.
Doherty Threshold
A principle stating that productivity increases when the computer and its user interact at a pace that ensures neither has to wait on the other.
Scrum Master
A role in Agile project management responsible for ensuring the team follows Agile practices, facilitating meetings, and removing obstacles to progress.
Lead Conversion
The process of turning a lead into a customer.
CPC
Cost Per Click (CPC) is an online advertising model where the advertiser pays each time a user clicks on their ad.
Usability Risk
The risk that users will find the product difficult or confusing to use, preventing them from effectively utilizing its features.
External Cues
Environmental signals that influence behavior and decision-making, such as signage, prompts, or notifications.