Higher Environment
An environment closer to production where final testing and validation occur.
An environment closer to production where final testing and validation occur.
A role focused on driving user acquisition, engagement, and retention through data-driven strategies and experiments.
A statistical phenomenon where a large number of hypotheses are tested, increasing the chance of a rare event being observed.
Conversion Rate Optimization (CRO) is the systematic process of increasing the percentage of website visitors who take a desired action, such as making a purchase or filling out a form.
A deployment strategy that reduces downtime and risk by running two identical production environments, switching traffic between them.
The practice of quickly testing and iterating on ideas to validate assumptions and learn from user feedback in a short time frame.
New Product Development (NPD) is the complete process of bringing a new product to market, from idea generation to commercialization.
Minimum Viable Product (MVP) is a version of a product with just enough features to be usable by early customers who can then provide feedback for future product development.
The process of overseeing and coordinating the development, testing, and deployment of software releases to ensure they are delivered efficiently and effectively.