The User Is Drunk
A usability testing approach where designers assume that users are easily confused and distracted, focusing on simplicity and clarity in design.
93 topics found for
“understanding user diversity”
Interaction Elasticity
The concept of providing flexible and adaptive user interactions based on user input and behavior.
Error Prevention
Design strategies aimed at preventing user errors before they occur.
POUR
Perceivable, Operable, Understandable, and Robust (POUR) are the four main principles of web accessibility.
Gamification
The application of game-design elements and principles in non-game contexts to engage and motivate people to achieve their goals.
Spotted Pattern
A reading pattern where users focus on individual elements or "spots" of interest on a page, rather than following a linear path.
Confirmation Bias
The tendency to search for, interpret, and remember information in a way that confirms one's preexisting beliefs or hypotheses.
Generative Research
Research aimed at exploring and identifying new opportunities, needs, and ideas to inform the design process.
Ingroup Bias
A cognitive bias where people favor members of their own group over those in other groups.