Personalization
The process of tailoring a product or experience to meet the individual needs and preferences of users.
The process of tailoring a product or experience to meet the individual needs and preferences of users.
A pop-up dialog that appears when a user attempts to leave a page or application, which can be used to prevent loss of progress or data, or to confirm user intent.
A testing phase where a product is released to a limited audience outside the development team to identify issues and gather feedback before the final release.
A technique used to evaluate a product or system by testing it with real users to identify any usability issues and gather qualitative and quantitative data on their interactions.
A user research technique where participants organize information into categories to inform information architecture and design.
User Acceptance Testing (UAT) is the final phase of the software testing process where actual users test the software to ensure it meets their requirements.
A dark pattern where the cancellation process is intentionally complicated to discourage users from canceling.
The percentage of users who take a specific action that signifies they are engaging with a product or service.
Managing product development with a focus on understanding and influencing user behavior through behavioral science principles.