Sprint Backlog
A list of tasks and deliverables that a team commits to completing during a sprint, providing a clear focus and scope for the sprint's duration.
1181 topics found for
“user alignment”
Advocacy Marketing
A marketing strategy that leverages satisfied customers to promote products through word-of-mouth and personal endorsements.
Brand Audit
A thorough examination of a brand's current position in the market and its effectiveness in reaching its goals.
Go-to-Market (GTM)
A strategy or plan that outlines how a company will launch a product to market, including target audience, marketing tactics, and sales strategy.
Innovation Theory
The study of how new ideas, products, and processes are developed and brought to market.
Response Bias
A tendency for respondents to answer questions in a manner that is not truthful or accurate, often influenced by social desirability or survey design.
Sprint
A time-boxed period during which specific work must be completed and made ready for review, used in Agile project management.
Adhocracy
An organizational structure that emphasizes flexibility, employee initiative, and decentralized decision-making.
Parent Brand
The main brand in a brand architecture that houses sub-brands or extensions.