Between Subjects Design
An experimental design where different groups of participants are exposed to different conditions, allowing for comparison between groups.
468 topics found for
“user behavior”
Neuroselling
The application of neuroscience principles to marketing, aiming to understand consumer behavior and improve marketing strategies.
Reciprocity
A social norm of responding to a positive action with another positive action, fostering mutual benefit and cooperation.
Proportionality Bias
The tendency to believe that large or significant events must have large or significant causes.
Take the Best Heuristic
A decision-making rule where individuals choose the option with the highest perceived value based on the first good reason that comes to mind, ignoring other information.
Belief Perseverance
The tendency to cling to one's beliefs even in the face of contradictory evidence.
Churn
The rate at which customers stop using a product or service, often used as a metric to measure customer retention.
Presuasion
A technique used to prime an audience before delivering a persuasive message.
User Intent
The underlying goal or motivation behind a user's search query, crucial for understanding and optimizing content to meet user needs and improve SEO.