Jakob’s Law
A principle stating that users spend most of their time on other websites and prefer your site to work the same way as all the other sites they already know.
468 topics found for
“user behavior”
IKEA Effect
The tendency for people to value products more highly if they have put effort into assembling them.
CUI
Conversational User Interface (CUI) is a user interface designed to communicate with users in a conversational manner, often using natural language processing and AI.
Scanning Pattern
Common reading patterns users follow when scanning web content, such as the F-pattern, where users read across the top and then scan down the left side.
Framing
The way information is presented to users, which can significantly influence their decisions and perceptions.
Journey Map
A visual representation of the user or customer journey, highlighting key interactions, emotions, and pain points.
Impact Bias
The tendency to overestimate the duration or intensity of the emotional impact of future events.
HEART Framework
Happiness, Engagement, Adoption, Retention, and Task (HEART) is a framework used to measure and improve user experience success.
Layer Cake Pattern
A reading pattern where users scan a page in horizontal stripes, focusing on headings and subheadings.